We’re honored to be featured in the May 2025 issue of Insight on Manufacturing in an article exploring the growing impact of Certified B Corporations in the manufacturing sector. The piece, "Balancing Purpose and Profit," spotlights our president, Lisa Geason-Bauer, Wisconsin’s only trained B Consultant, who shares how B Corp certification helps businesses build resilience, transparency, and long-term sustainability.
The article highlights how Evolution Marketing became a certified B Corp in 2018, joining a global movement committed to prioritizing people, planet, and profit. Lisa speaks to the power of purpose-driven business, emphasizing the importance of embedding values into operations, supply chains, and leadership decisions.
Also featured are B Local Wisconsin, New Leaf Paper, Inc., and the Sustainable Business Council, along with several Wisconsin B Corp leaders. The story underscores the role of certification in reducing risk, attracting talent, and supporting responsible growth.
